Understanding Solution Approach vs. Solution Options vs. Solution Design Using a Practical Example

2 min read
11/3/25 3:13 AM

A solution approach describes how the need will be addressed. It defines the overall direction of the solution.

A solution option represents a specific version of a solution approach that can be evaluated against value, risk, and cost.

A design option details how a selected solution option will be implemented. It includes people, processes, and technology designs.

Here’s a practical example showing how solution approaches, solution options, and design options relate to each other as per BABOK v3 (Task 6.1 – Analyze Potential Value and Recommend Solution & 6.2 – Define Design Options):

🏢 Scenario: Implementing a New Customer Support System

Business Need

The organization wants to improve customer satisfaction and reduce response time to support requests.

1️ Solution Approaches

A solution approach describes how the need will be addressed. It defines the overall direction of the solution.

Possible Solution Approaches:

#

Solution Approach

Description

1

Build in-house system

Develop a custom CRM/ticketing system tailored to company processes.

2

Buy commercial off-the-shelf (COTS) solution

Purchase an existing solution like Zendesk or Freshdesk.

3

Outsource customer support

Partner with a third-party service provider to handle support entirely.


👉 Each approach defines a strategic path — build, buy, or outsource.

2️ Solution Options

A solution option represents a specific version of a solution approach that can be evaluated against value, risk, and cost.

Example – focusing on Approach 2 (Buy COTS solution):

#

Solution Option

Description

2A

Zendesk

Cloud-based system with advanced automation, AI-powered suggestions.

2B

Freshdesk

Mid-range tool with multilingual support and self-service portals.

2C

Zoho Desk

Lower-cost SaaS with integration to existing CRM and analytics.


👉 Each solution option represents a concrete alternative that can be compared through feasibility, value, and cost-benefit analysis.

3️ Design Options

A design option details how a selected solution option will be implemented. It includes people, processes, and technology designs.

Example – focusing on Solution Option 2B (Freshdesk):

#

Design Option

Description

2B-1

Standard configuration

Use default workflows, minimal customization; go live in 4 weeks.

2B-2

Customized workflow + analytics integration

Add ticket categorization, integrate with Power BI dashboards.

2B-3

Enterprise-grade setup

Include multi-language support, chatbots, and SLA automation.


👉 Each design option reflects different implementation paths for the same solution option — varying in cost, timeline, and capability.

🧭 Relationship Summary (BABOK-aligned)

Level

Description

Example from Case

Solution Approach

High-level method to meet the need

Build / Buy / Outsource

Solution Option

Alternative ways to realize the chosen approach

Zendesk / Freshdesk / Zoho Desk

Design Option

Implementation details for a specific option

Default setup / Customized setup / Enterprise setup


📊
Decision Flow

  1. Select Solution Approach: “Buy COTS” chosen (due to faster implementation and proven reliability).
  2. Evaluate Solution Options: Freshdesk offers best value-to-cost ratio.
  3. Select Design Option: Customized workflow + analytics integration (meets KPI and timeline).

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